APTO Skincare
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APTO Skincare, established by Marta Cross, is dedicated to streamlining morning routines through clean and conscious beauty solutions. Their reliable product range features natural, high-quality vegan and cruelty-free ingredients, thoughtfully packaged for sustainability.
My role with the project was developing a range of high-impact visual assets, including billboards, social media GIFs, engaging video content, and innovative point-of-sale concepts. My work aimed to capture attention and enhance brand visibility across various platforms.
Additionally, I designed and constructed the client assets for the APTO Skincare page on the POLA website, ensuring that the visuals aligned with the brand's identity and messaging. This involved creating a cohesive look that effectively showcased APTO Skincare's products and values, making the client page visually appealing and informative for potential customers.
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